In 1997, Premium Royal Denim made its debut in the Greek market.

Heavily inspired by the denim culture, our main goal is to share our denim-based mindset and core values for high-end products.

Premium Royal Denim jeans are made by luxe Italian, Spanish and Japanese denim textiles and get treated by highly trained staff in Greek factories, specialised in handmade garments, every product is unique and therefore, variations serves as a sign of quality.